LINKEDIN FOR
ALLIED HEALTH PROFESSIONALS
14 Day Bootcamp for UPLEVELING your LinkedIN Profile and STRATEGY, so you can reach more people, help more people, and make more money, all whilst strengthening your Private Practice Brand and Competitive Advantage
INTRODUCTION
If I had a dollar for every time I speak to an Allied Health Professional who tells me that they have a LinkedIN profile, but they never use it, as they don’t know how it helps or works, I could pay for that holiday in the Maldives I’ve been hanging out for.
Generally, people comment to me stuff like….
- I’ve set up a profile a few years back, but have lost the login details, as I never use it.
- I have no idea what to do with it.
- How does it help anyway?
- It’d sooooo confusing with all these people sending me connection requests.
- How does this Endorsement stuff work?
- What do I DO with it once it’s set up?
- Could I actually get clients from it….?
- Is it really worth my time to do this LinkedIN thing….?
….and the list goes on and on.
One thing I know FOR SURE is that EVERY Private Practice Owner and EVERY Private Practice Clinician should have a LinkedIN profile.
Here’s why…
WHY LINKEDIN
Your LinkedIN Profile is like your Resume on the Internet.
It is your opportunity to clearly community to people, whether that is:
- potential clients,
- potential team members (both clinical and administrative)
- and potential referrers
(and last I checked there was no less than 4,5M users in Australia alone)
… WHO you are,
… WHAT you do,
… HOW you can help,
… and WHY you are the right person to work with.
This means that if you are NOT using LinkedIN as part of your Branding, Marketing and Team Recruitment Strategy that you are missing out BIG time!
Investing a small amount of time into setting your profile up properly, followed by a small weekly amount of time to keep things ticking over, you will be adding a significant amount of brand awareness that will lead to both referrers, clients and future team members to SEEK YOU OUT rather than you chasing them, cool right?!
Here’s what you’ll learn about SECRET 1: MARKETING
- What is Marketing in our Industry?
- Why do we Ditch the 911-Marketing?
- My proven TOP 10 Client Generating Marketing Strategies to keep your Practice Diary FULLY BOOKED
- We will COMPLETE your 3-Month Marketing Plan
- How to initiate TEAM Member Marketing via the ‘My Niche Marketing Plan’
- How to use a STATIC Diary to get your Marketing DONE
Biggest Outcomes from Secret 1...
Never again will you have to worry about the what, when, where & how of Marketing your practice, whilst knowing 100% for sure, you will get a return on your marketing investment.
Here’s what you’ll learn about SECRET 2: LOVING YOUR PRACTICE ANGELS
- Who are your Practice Angels?
- My TOP 5 Ways to Ethically Love your Practice Angels (includes SCRIPTS & TEMPLATES)
- 5 STEPS to turn a NEW Referring GP into a Practice Angel
- My 7 Reporting Habits for Abundant Referrals
Biggest Outcomes from Secret 2...
ETHICAL, EASY & EFFECTIVE is the name of the game with everything I teach around Marketing, including your Practice Angels. Why…? So you can market without feeling like a used car salesman 🙂
Here’s what you’ll learn about SECRET 3: YOUR ACE TEAM
- When is the RIGHT TIME to Recruit for a New Clinician?
- What is the BEST WAY to Recruit for a New Clinician?
- Interviewing for your ACE Team made Easy
- 3 x Interview TEMPLATES for Making the RIGHT OFFER, including:
- Adult Clinician
- Child & Adolescent Clinician
- Reception / Accounts Person
- The Career Progression Pathway
- My 30 Item New Clinician Checklist for Optimal Positioning of your New Clinicians
- How to POSITION your Team for Success
- What you need to add to your Orientation & Induction in order to Position your Team appropriately
- Compiling your UNIQUE Culture Statement
Biggest Outcomes from Secret 3...
No more running around in a panic again when another Clinician resigns!
No more fearing the ATO and worrying about doing the right thing, as you’ll KNOW that you’ve got the right model and contract!
Here’s what you’ll learn about SECRET 4: KNOW YOUR NUMBERS
- Why do GOOD even EXCELLENT Clinicians still go Broke?
- Understanding Key Performance Indicators (KPl’s)
- Your Private Practice KPI KIT:
- Admin Team KPI Kit
- Clinician Team KPI Kit
- Practice Owner KPI Kit
- 5 Simple STEPS to having your ACE TEAM do it all for you
- My TOP 5 Strategies for Maintaining High Retention Rates
Biggest Outcomes from Secret 4...
Here we make Looking at Your Numbers Paint-by-numbers Simple! All so you can start to Love ‘Number Talk’
Here’s what you’ll learn about SECRET 5: THE PROFITABLE PRIVATE PRACTICE MINDSET
- The 5 Pillars of the Private Practice Mindset
- My 13 Point Practice Owners Checklist for Practice Sanity & Success
- Exploring your Sacred Money Archetypes
Biggest Outcomes from Secret 5...
The RIGHT Mindset is your Express Train Straight to a Level 5 Practice as it makes Implementation so much easier!
Here’s what you’ll learn about SECRET 6: DYNAMIC DIARY MANAGEMENT
- What is Dynamic Diary Management?
- How to Double your Practice Turn-Over with only ONE Small Change in Diary Management
- My TOP 5 Tips for Having a Dynamic Diary
Biggest Outcomes from Secret 6...
Love to double your turn-over and profit…? Look no further than Secret 6. Thinking Outside the Box has never been this easy!
Here’s what you’ll learn about SECRET 7: YOUR PRACTICE WOW FACTOR
- Why does your GP Refer to YOU and not your Competition?
- The WOW Formula: Level 1
- The WOW Formula: Level 2
- My 5 Crucial STEPS towards Building your Niche or Multi-Disciplinary Practice (for Level 5 Practice Status)
Biggest Outcomes from Secret 7...
Learn how to easily stand out in a Meaningful way!

The Master Class Weekend Workshop will change your practice and your life forever. Peaceful sleep, contented team members, satisfied clients, blissful holidays and a chunky bank account might just appear upon IMPLEMENTATION of the content covered during this event.
WHO IS IT FOR?
The Master Class is for any Practice Owner whom is determined to grow and expand their practice to group practice status. I have had solo practice owners attend, whom tells me they are attending in order to ensure that they start as they plan to continue. I applaud this, as it is much easier to do things right, right from the start, than having to change and or pivot midway. Why? Because allied health professionals are notoriously bad at managing change (although they will deny this profusely).
I have had practice owners attend, that has been running a group private practice for longer than I have, but they tell me that for some reason they have hit a glass ceiling in their practice – which we later find out is because they haven’t been running it as a business. Secret 6 (where we double turn-over with a change in diary management) normally solves that issue!
And then I have everyone in between.

Really, no matter where you are in your practice owner journey, you can and will benefit from the Master Class. Your Master Class Manual will literally become your go-to resource on a DAILY basis as it is just so full of content for you to use. Don’t know what to do about an issue? Just go to the manual 🙂
In essence the Master Class Weekend Workshop is what will take you from Solo Practitioner to Group Private Practice Owner. But more than just an owner…..
An owner whom:
- Has choice into how much clinical work you do,
- Can go on 4 to 8 weeks’ holidays and know their practice is still running, still making money, still helping people, in your absence,
- Is building a financial asset that can one day be sold as a retirement plan.

RESULTS FROM PAST ATTENDEES
Brisbane Group Practice Owner

Di, Brisbane Group Practice Owner
“Gerda’s infectious personality makes it a delight to have her as a Mentor to build a successful Private Practice. Her training and advice is invaluable. She validates what business owners do to problem solve the many challenges to make a business successful. When I first started building a Group Private Practice, there were no guidelines for anything to do with a Psychology Practice. Since participating in Gerda’s Master Class Weekend Workshop, I have many strategies to have a very successful Private Practice. Thank you Gerda for your advice and support. You provide the wings to fly.”
Sydney Group Practice Owner

Celin, Melbourne Group Practice Owner
“As a practice owner and clinician I was finding it incredibly hard to catch a breath and get things done. I had lost direction and was increasingly becoming dissatisfied despite our clinicians (including myself) having full caseloads. This two-day Master Class Weekend Workshop was everything Gerda promised and so much more! It allowed me to reignite the very reason why I went into private practice in the first place. It gave me the direction needed to work as a team with my colleagues as opposed to working as individual clinicians in the same place. Basically it gave me the butt-kicking that I needed. If you want direction and you want to move to the next level, then Gerda’s masterclass workshop is definitely worth the investment. Her value- guided advice is priceless and I definitely am one who is very thankful to have had the opportunity to work with her and her team that weekend, and am grateful for still being supported by her.”

USB CONTENTS
As part of your Master Class Weekend Workshop Manual, you also get a USB stick full of amazing awesomeness. Herewith a screenshot of what is included:

VALUE OF THE USB CONTENTS ALONE = $38,000.00
BONUS INCLUSION
One of the principles that I teach and that forms a golden thread through how I ran my private practice and Private Practice Success Australia is to… Over-deliver to the Exaggerated Expectations of my Clients and Referrers.
As such, I’m also over-delivering in the Master Class Weekend Workshop by giving you access to my Sub-Contractor Agreement.
This 20-page Sub-Contractor Agreement has now twice withstood the ATO and Super Test, allowing you to rest assured that you are engaging your sub-contracting clinicians properly and in-line with the ATO and Super requirements.
This is the exact agreement used by my private practice, The Psych Professionals. However, having the right contract only gets you half-way there, as you absolutely MUST know how to implement this in the day to day operational management of your practice. And of course, that also gets covered on the Master Class Weekend Workshop.
VALUE OF THE SUB-CONTRACTOR AGREEMENT = $4,000.00
YOUR INVESTMENT
Enrolling into the Master Class Weekend Workshop is NOT an Expense.
I’ll go as far as to say that doing the Master Class, won’t cost you a cent! Why, because if you IMPLEMENT what I teach you, you will make your enrollment fee back a hundred times over.
But don’t take my word for it….
Let’s look at some of the financial results reported by my Master Class Graduates 🙂
Brisbane Group Practice Owner

Sydney Group Practice Owner
“As the end of financial year arrives I wanted to thank you for your endless sharing of knowledge, motivation, wisdom and normalisation. I am proud to say that I now have that 7 Figure Practice…..It’s just the start for me but I may have not accomplished this at the same pace without your input! Thank you and keep up the great work!”
Sydney Group Practice Owner
“Hi Gerda, I just wanted to share my End-of-Financial Year good news with you. We grossed $524,000 this financial year which is up by $264,000 from last year. The 4 associates are going brilliantly. Thanks for everything Gerda. Wouldn’t have done it (and still doing it) without your support, wisdom and sensible and practical advice.”
Sydney Group Practice Owner
“Hey Gerda! I wanted to say a big thank you!!!!! I always think of you when crunching numbers!! Check out this growth since doing the Master Class: 2015: $129K gross with $28K profit, 2016: $192K gross with $94K profit, 2017: $366K gross with $82K profit AFTER drawing my own wage and paying admin 2 days! You are the bomb Mrs Muller!!! Thank you!!!”
Perth Group Practice Owner
“We have hit $1 million gross turnover for this financial year!!! 7 figure practice WOO HOO! Thank you so much for helping me change my mindset. I am loving this new profitable practice mindset.”
To take up this opportunity you have the following investment options:
Option 1
1 x Payment of only
$6,997.00
(including GST)
Option 2
Payment Plan of
12 x $595 Weekly Instalments
(including GST)
Option 3
Payment Plan of
24 x $320 Weekly Instalments
(including GST)
>>>> Very IMPORTANT to NOTE <<<<
This investment is PER PRACTICE. This means that you can send up to 3 people from your practice to attend, for no additional charge.
For example, you as the practice owner might want to attend, whilst also brining your Practice Manager, or your Principal Psychologist, or a Senior Receptionist or even your Spouse (even if they attend just to be on the same page as you and learn more about what you are doing – it is a family business after all).
Now, I know what you might be thinking…
How? Because that’s what we Psychologists do, we mind read 🙂 Just kidding!!
However, I’ve spoken to enough practice owners to know that this might be a concern of yours right now, so let’s address it:
One, you might be thinking….
“I can’t afford it.”
Problem is, you can’t have a million-dollar business if you are not willing to invest in getting there. So ask yourself, what is it worth to you?
Two, you might be thinking…..
“I don’t have the time to attend and then implement all the learnings”.
Well, the Master Class fixes this FOR you as you get a ‘done for you solution’ in all the templates and processes.
Three, you might be thinking…..
“I have to talk to my partner/spouse”.
To this I’ll say, if YOU believe it’s worth it so will he or she. So how convinced are you?
Four, you might be thinking…..
“I need to think about it”
If this is the case, then you are probably scared and that’s ok. Maybe you’ve tried this type of thing before and it didn’t work. Maybe you invested at this level before and you didn’t get a return. Rest assured that I will not sleep at night unless you get a return on your investment.
Five, you might be thinking…..
“My gut is saying no”.
My suspicion is that this is really about YOU not believing in yourself, which is very common by the way. All I can do is encourage you to back yourself. I can’t do it for you. Your spouse/partner can do it for you. You’ve got to back yourself and if you pitch up and do the work, you WILL be successful.
ANOTHER BONUS INCLUSION
Depending on the needs of the attendees, I also gift additional Content over the course of the weekend. This content is different at each Master Class depending on attendees’ individual needs. The screenshots below give an indication of the content often shared.


ON-GOING SUPPORT
Once you’ve completed the Master Class Weekend Workshop, you will become a lifetime member of our Closed Facebook Group – exclusively for Master Class Graduates – where you get supported to continue implementing what you’ve learnt and where you have the opportunity to ask questions as you go.
Enroll Now
Select your preferred payment option below and complete the registration form to lock in your place!
Option 1
1 x Payment of only
$6,997.00
(including GST)
Option 2
Payment Plan of
12 x $595 Weekly Instalments
(including GST)
Option 3
Payment Plan of
24 x $320 Weekly Instalments
(including GST)