The Private Practice Success Podcast will be your window into allied health private practice industry trends, so you can stay ahead of the curve rather than consistently playing catch-up.
By tuning in, you will learn practical strategies specifically designed to navigate the many legislative requirements surrounding the allied health industry, so you can help more people in better and more effective ways.
Your host during these conversations, will be fellow group practice owner & Clinical Psychologist – turned Allied Health Private Practice Business Coach & Mentor – Gerda Muller. Gerda has built not one but two 7-figure group private practice that run in her absence and she is here to show you how you can do the same.
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Latest Episodes
The Front Desk Objection List: 1 Tool that will Fix 5 Problems
Episode Summary In episode 88, Gerda introduces you to one of the simplest yet most powerful tools she uses in her own psychology practices: The Objection List. When enquiries aren’t...
Why Every Practice Needs a Business Assessment
Episode Summary Register for the Private Practice Business Assessment happening on Thursday, 29 October 2026 - CLICK HERE. In Episode 87, Gerda is asking you to stop for a minute and have...
Finding the RIGHT Business Model for your Group Practice
Episode Summary In Episode 86, Gerda looks at one of the big decisions you’ll face when building a group private practice: Choosing your Business Model. There are plenty of options, and...
Diversification of Revenue: What I did at my practice
Episode Summary In Episode 85, Gerda is asking a very important question: What would happen if your biggest revenue stream disappeared tomorrow? It’s a question every practice owner should...
3 Pieces of Bad Advice Keeping Practice Owners Overworked, Overwhelmed & Underpaid
Episode Summary In Episode 84, Gerda is calling out three pieces of business advice that we as practice owners hear ALL the time: Need more money? Just get more clients, right?Can’t...
Future-Proof Your Practice, Because What got you Here, Won’t get you There
Episode Summary In Episode 83, Gerda is asking you to do something that, as a busy practice owner, you probably don’t do nearly enough… ZOOM OUT. Yep. It is time to get your head out of the...
From Business Burnout to Business Freedom: Interview with Tahnee Witt
Episode Summary In Episode 82, Gerda sits down with Tahnee Witt from ReachLife to talk about something so many practice owners struggle with: How do you grow your practice, without burning...
Is Private Practice Really Worth It, Given Everything Going On Right Now…?
Episode Summary Episode 81, is a VERY different kind of conversation. This isn't an episode about the latest strategy, a new framework, or another list of things you should or could be doing...
Before You Go Into Business With a Team Member, Listen to This
Episode Summary In Episode 80, Gerda answers the intriguing question often faced by practice owners, being: Should I go into business with a team member? It’s a situation that can feel like a...
The Static Diary: The Secret Sauce to my Personal Private Practice Success
Episode Summary In Episode 79, Gerda shares one of her biggest “behind-the-scenes” success tools. A tool she’s relied on since 2012 and credits as a major contributor to her personal and...
The HR Advice ChatGPT Can’t Give You | Interview with Melissa Langton
Episode Summary In Episode 78, Gerda explores one of the biggest challenges practice owners face as they grow their teams: navigating HR with confidence. Let’s be honest… HR can feel...
Build an AI Marketing Assistant that Actually Sounds Like You | Interview with Nina Huchthausen
Episode Summary In Episode 77, Gerda explores one of the biggest conversations facing private practice owners right now: AI and what it means for your practice. With so much noise,...
The Simple Exercise That Could Save Your Practice Thousands
Episode Summary In Episode 76, Gerda kicks off the new financial year with a look at what’s changing for private practice owners from 1 July 2026, and why business finances can’t be something...
Why ‘100% Utilisation’ Is Actually a Red Flag
Episode Summary In Episode 75, Gerda unpacks one of the most commonly used (and most commonly misunderstood) terms in private practice, being utilisation rates. If you’ve ever heard this...
You Don’t Need More Busyness – You Need a Business Break-Through
Episode Summary In Episode 73, Gerda speaks directly to the practice owner who knows deep down that ‘business as usual’ isn’t working anymore. Consider this…. Maybe your practice is ticking...
Where to Find NEW Clients…?
Episode Summary In Episode 72, Gerda answers a question that’s on the mind of so many practice owners right now, especially with the cost-of-living pressures affecting client demand and this...
The Difference between ‘Contributions to OPEX’ and ‘Profit’ and Why This Matters
Episode Summary In Episode 71, Gerda breaks down two financial concepts that practice owners often confuse, and how that misunderstanding can quietly sabotage your pricing, team pay...
How Much Should I Pay Myself as the Practice Owner?
Episode Summary In Episode 70, Gerda tackles a question so many practice owners wonder about but almost nobody talks about out loud: How Much Should I Pay Myself as the Practice Owner…? This...
The Q1 Reality Check: Are you where you said you’d be?
Episode Summary In Episode 69, Gerda invites you to pause, reflect, and take a hard but necessary look at the first quarter of this calendar year. If January started with big intentions but...
The Hidden Revenue Engine in Your Private Practice
Episode Summary In this episode 68, Gerda challenges one of the most common assumptions in private practice and reveals the often overlooked driver of sustainable growth, profitability, and...
How to Network Effectively, Even if You’re an Introvert
Episode Summary In Episode 67, Gerda dives into the art of networking for allied health practice owners, so if walking into a room full of strangers feels like your worst nightmare, then this...
Credibility VS Authority: The Missing Link in your Marketing
Episode Summary In Episode 66, Gerda gets straight to the heart of why so many practice owners struggle to fill their books, even when they feel like they are “doing all the right marketing...
Leading Through Uncertainty
Episode Summary Irrespective of whether you’re a solo or a group practice owner, uncertainty is part of the allied health business landscape. Cue funding changes, policy shifts, a lingering...
The 5 Most Important People in the Life of a Practice Owner
Episode Summary In Episode 64, Gerda unpacks a truth every private practice owner needs to hear: It really does take a village to build a sustainable, thriving business. If you’ve ever felt...
More Clients, More Team, But Less Freedom? Here’s Why…
Episode Summary In Episode 63, Gerda gets real about a dilemma so many private practice owners face in that is: More Clients, More Team... But Less Freedom. If you started your practice for...
Marketing & Branding in Private Practice: What to Do & When
Episode Summary In this episode, Gerda breaks down the difference between marketing and branding (spoiler alert: they’re not the same!), why they both matter and most importantly how to know...
Remuneration Roulette: Why Guessing What to Pay Your Team is Costing You More Than You Think
Episode Summary In Episode 61, Gerda tackles one of the most stressful and high-stakes challenges for group private practice owners being: Remuneration. If you’ve ever felt a wave of panic...
Salutogenesis: In Treatment & In Business
Episode Summary In Episode 60, Gerda explores a powerful concept that can transform both your clinical work and your business: Salutogenesis - the science (and art) of moving from 'dis-ease'...
Delivering a 10/10 Client Session
Episode Summary In Episode 59, Gerda dives into something every clinician cares about, being how to deliver a 10/10 client session - every single time. This is important because although the...
Busting the 10 Biggest Myths about Group Private Practice – PART 2
Episode Summary In Episode 58, Gerda continues busting the 10 Biggest Myths about group private practice. If Part 1 in Episode 57 stirred something for you, then get ready because these next...
Busting the 10 Biggest Myths about Group Private Practice – PART 1
Episode Summary In Episode 57, Gerda busts the first 5 of the 10 Biggest Myths about Group Private Practice. Why? Because right now there is so much misinformation floating around in the...
3 Reasons Your Team Sucks (and it’s not what you think)
Episode Summary In Episode 56, Gerda tackles one of the most common and probably most frustrating challenges in allied health private practice being: when it feels like your team sucks! With...
Three Reasons Why you will Never have a Self-Running Practice
Episode Summary In Episode 55, Gerda gets real about what’s holding so many practice owners back from building the self-running business they dream of. With her signature honesty and a dose...
How Smart Practice Owners Plan their Year & Why They do it in January
Episode Summary In Episode 54, Gerda reveals why January - not December - is the secret weapon for smart, sustainable business planning in private practice. She shares her own experience of...
Private Practice for Dummies
Episode Summary In Episode 53, Gerda strips private practice back to basics and reminds us that simplicity is often the secret to success. Inspired by the iconic “For Dummies” series, Gerda...
3 Reasons Why Your Diary is Still Not Full
Episode Summary In Episode 52, Gerda unpacks the three core reasons why your diary is still not full and why “just do more marketing” is almost never the whole answer. Whether you run a solo...
Proper Business Planning: The Allied Health Way
Episode Summary In episode 51, Gerda dives into one of her favourite and most transformative topics, being how proper business planning, done the allied health way, sets thriving practice...
The 3 Hardest Things I’ve Ever had to Do in my Private Practice
Episode Summary In Episode 50, Gerda shares a raw and honest account of the three hardest things she’s ever had to do as a private practice owner. From firing her accountant and performance...
The REAL Reason your Cash Flow Sucks
Episode Summary In episode 49, Gerda gets brutally honest about one of the most painful topics for private practice owners: cash flow. Drawing on her own practice owner experience and...
3 Actions to Transform your Practice before Year’s End
Episode Summary In episode 48, Gerda delivers a motivating call to action for private practice owners who want to finish the year strong - no matter how challenging 2025 has felt thus far. ...
No Time, No Cash Flow: The Excuses Blocking your Success
Episode Summary In episode 47, Gerda gets real about the most common excuses that hold group practice owners back from the business growth and freedom they truly deserve. Drawing on years of...
The Rapid Refill: 3 Simple Strategies to get Booked Out
Episode Summary In episode 46, Gerda shares three simple, high-impact strategies to quickly fill open appointments - without slipping into '911 marketing'. You’ll learn how to pair...
The NDIS Debacle: My Take & Your Next Steps
Episode Summary In episode 45, Gerda shares a candid, practical take on the current NDIS landscape as well as her take as to the right next steps to future proof your practice. From...
A Crash Course in THE NEW Contractor Arrangements
Episode Summary In episode 44, Gerda delivers a timely and practical crash course on the new contractor arrangements every allied health group practice owner needs to understand. With...
What is a Realistic Profit Margin in Allied Health Private Practice?
Episode Summary In episode 43, Gerda dives into one of the most misunderstood (and often controversial) topics in allied health private practice: Profit Margins. With honesty and practical...
The 2025 Business Intensive Debrief
Episode Summary In episode 42, Gerda takes you behind the scenes of the Private Practice Success Academy’s Annual Business Intensive - a transformative two-and-a-half-day event designed to...
What Makes Your Practice Different?
Episode Summary In episode 41, Gerda challenges you to dig deep and truly answer one of the most important questions for any private practice owner: What makes your practice different? With...
The Ideal Practice Owner Diary
Episode Summary In episode 40, Gerda dives into one of the most common questions from private practice owners: What should your practice owner diary (or calendar) look like in order to shift...
10 Reasons why you are Failing to Grow your Private Practice
Episode Summary In episode 39 of the Private Practice Success Podcast, Gerda tackles the tough topic of failure - what it really means, why it happens, and how to turn it into your greatest...
How to Spot & Plug Leaks in your Practice’s Cash Flow
Episode Summary In episode 38, Gerda tackles one of the most pressing challenges facing private practice owners in 2025: Cash Flow. With rising expenses, changes in client spending habits,...
5 Time-Management Hacks for Busy Practice Owners
Episode Summary In episode 37, Gerda shares her five best time management hacks designed specifically for busy practice owners. Drawing from her own experience as a group practice owner,...
Your Mid-Year Check-Up: Are you on track with your 2025 Goals?
Episode Summary In this episode of the Private Practice Success Podcast, Gerda guides you through a practical but empowering mid-year check-up for your private practice. We are 6 months into...
Behind The Scenes of June 2025
Episode Summary In episode 35, Gerda invites you behind the scenes for a candid look at what’s happening in her very own group private practice and coaching business for the month of June...
12 Website Must-Haves for Your Allied Health Business
Episode Summary In episode 34, Gerda shares her ultimate checklist for transforming your website into a powerful, client-attracting asset. Drawing on years of hands-on experience and...
Inbound VS Outbound Marketing: Achieving the Right Balance
Episode Summary In this episode of the Private Practice Success Podcast, Gerda unpacks the essential differences between inbound and outbound marketing for allied health private practices....
Why Being a High Achiever is Holding You Back
Episode Summary In Episode 32, Gerda unpacks a game-changing concept for private practice owners, as she explores the traits that differentiate High Achievers from High Performers. Drawing...
Tax Planning Made Easy: The Why, What & How
Episode Summary In Episode 31, Gerda takes the fear and confusion out of tax planning and transforms it into an empowering process for private practice owners. Sharing her personal...
Mastering the Margins that Matter
Episode Summary Join Gerda for Episode 30 of the Private Practice Success Podcast, as she breaks down 3 critical financial margins that every practice owner needs to know if they want to build...
30 Clients a Week in School Hours
Episode Summary In Episode 29 of the Private Practice Success Podcast, Gerda tackles the delicate balance between setting achievable clinical KPIs whilst simultaneously safeguarding your team...
The Stages of Practice Owner Development
Episode Summary In this episode of the Private Practice Success Podcast, Gerda shifts the focus inward to explore you - the practice owner behind the business. This episode dives into the...
How to Sleigh your Overwhelm
Episode Summary In this episode of the Private Practice Success Podcast, Gerda tackles the universal challenge faced by private practice owners being.... Overwhelm due to a lack of time. Join...
Stop Doing These 3 Things if you want to Grow your Practice
Episode Summary In Episode 26 of the Private Practice Success Podcast, Gerda puts on her “bossy boots” to share three critical things you need to STOP doing if you’re serious about growing...
5 Mistakes to Avoid when Hiring a Principal Clinician
Episode Summary In Episode 25 of the Private Practice Success Podcast, Gerda dives into a pivotal topic for advanced practice owners - hiring your first Principal Clinician. Drawing from her...
Dealing with Rejection as a Practice Owner
Episode Summary In this episode of the Private Practice Success Podcast, Gerda explores one of the most challenging yet inevitable aspects of running a private practice - dealing with...
Over-Servicing in Private Practice
Episode Summary In Episode 23 of the Private Practice Success Podcast, Gerda tackles the sensitive and often misunderstood topic of over-servicing and under-servicing in private practice. With...
5 Reporting Habits for Abundant Referrals
Episode Summary In this episode of the Private Practice Success Podcast, Gerda dives into the often-overlooked yet vital topic of reporting habits and their direct impact on generating...
What’s Best for You: Business Consulting, Coaching or Mentoring?
Episode Summary In today's episode of the Private Practice Success Podcast, Gerda explores the crucial differences between business consulting, coaching, and mentoring, with the aim of...
Waitlists: To Have or Have Not…?
Episode Summary In today's episode of The Private Practice Success Podcast, Gerda tackles the age-old question that every private practice owner will wrestle with at some point in time and...
The 5 Levels of Private Practice Development
Episode Summary In today's episode of the Private Practice Success Podcast, Gerda delves into the 5 Levels of Private Practice Development - a framework designed to guide practice owners...
How to Reduce your Clinical Hours as the Practice Owner
Episode Summary In this episode of the Private Practice Success Podcast, Gerda explores the crucial transition of reducing clinical hours as a practice owner in order to focus on business...
Motherhood & Business Ownership
Episode Summary In today's episode of the Private Practice Success Podcast, I take a step back from strategy and dive into the personal journey of being a business owner. Join me as I share...
Mastering Conversion Rates: Setting the Right Targets for your Front Desk Team
Episode Summary In this episode of the Private Practice Success Podcast, Gerda addresses a common challenge faced by practice owners: Setting the right Conversion Rate Targets for your Front...
What is the Best Platform for Recruiting Clinicians?
Episode Summary In this episode of the Private Practice Success Podcast, Gerda answers the frequently asked question: What is the best platform to use when recruiting clinicians? Join Gerda as...
The 3 Business Pillars for Private Practice Success
Episode Summary In this episode of the Private Practice Success Podcast, Gerda Muller explores the foundational business pillars essential for creating a long-term, sustainable, and successful...
Cull The January Lull of Revenue, Cash-Flow & Productivity
Episode Summary In this episode of the Private Practice Success Podcast, Gerda Muller tackles the common challenges of the 'January lull' within revenue, cash-flow, profitability and...
10 Rules for Business
Episode Summary In this insightful episode of the Private Practice Success Podcast, Gerda Muller shares the 10 Rules for Business that guide her leadership team at her group private practice....
Greatest Hits of 2024 in Private Practice
Episode Summary As we wrap up 2024, join Gerda in this special episode of the Private Practice Success Podcast as she reflects on the year's Greatest Hits in the world of Allied Health Private...
7 Pitfalls of Growing Too Fast
Episode Summary Is your private practice experiencing rapid growth? While expansion can be exhilarating, it comes with its own set of challenges. In this episode, Gerda explores the seven...
Dealing with the Stress of Running a Business
Episode Summary Join Gerda as she shares her personal experiences and insights on dealing with the stress of private practice. Discover how to build resilience and create a support system that...
The Down-Fall of Private Practice
Episode Summary With industry voices forecasting a shift in practice sustainability, Gerda explores the challenges and opportunities that lie ahead. Importantly, she discusses how to adapt and...
Should you Out-Source your Social Media Marketing?
Episode Summary Are you overwhelmed by the demands of social media marketing for your practice? In this insightful episode, Gerda explores the pros and cons of outsourcing your social media...
Know your Place in the System
Episode Summary Join Gerda as she shares her insights on the unique role of private practice in the mental health system. Learn how to navigate the challenges of systemic gaps while...
When the Phone Stops Ringing
Episode Summary Join Gerda as she shares actionable strategies to revitalise your practice's client inquiries. As economic shifts and increased competition impact the allied health sector,...
Why you need a 3-Scenario Accountant
Episode Summary Join Gerda as she dives into the nuances of choosing the right accountant, sharing valuable insights that can help you turn your financial management into a strategic...
How long does it take to build a Self-Running Practice?
Episode Summary If you're tired of being the answer to every question, the solution to every problem, and the reason your practice can't grow beyond your personal capacity, this episode...
Nine Steps to Achieving Recruitment Success in the Allied Health Industry
Episode Summary Are you struggling to recruit the right clinicians for your allied health practice? In this value-packed episode, Gerda Muller breaks down the exact nine-step framework that...
The 7 Secrets of Private Practice Success
Episode SummaryWelcome to the inaugural episode of the Private Practice Success Podcast! Join award-winning practice owner and business mentor Gerda Muller as she unveils the essential secrets to...
Share Your Story on The Private Practice Success Podcast
Are you ready to inspire private practice owners with your journey, expertise, or innovative ideas?
The Private Practice Success Podcast is looking for dynamic guests who can contribute valuable insights to our community. Whether you’ve achieved incredible milestones, discovered impactful strategies, or have a fresh perspective on building a values-driven business, this is your chance to make a difference.























































































